Product Spotlight: From Skeptic to Advocate: Brad Crammond’s Hybrid Rye Journey

STREAM PODCAST LIVE

All our episodes are available on the following popular audio and video destinations:

Podcast: iTunes / Spotify / Stitcher / Soundcloud  / IHeartRadio

Product Spotlight: From Skeptic to Advocate: Brad Crammond’s Hybrid Rye Journey

In this episode, we’re joined by Brad Crammond — a farmer near Austin, Manitoba, with a unique background as a former agronomist and retailer. Brad brings a well-rounded perspective on KWS Hybrid Rye, sharing firsthand insights from the field and from the advisory side of the business.

From Agronomist to Full-Time Farmer
Brad kicks things off by reflecting on what initially drew him to rye, and how his first experience with hybrid rye was a game-changer — delivering a 30 bushel per acre yield boost that caught his attention and changed the way he viewed the crop’s potential.

Going All-In on Hybrid Rye
We explore why Brad has now committed fully to hybrid rye. It’s not just about yield — Brad explains how agronomics, harvest timing, weed suppression, and marketing flexibility all factored into his decision to expand acres.

Regrets and Resilience
Brad shares a moment of hindsight after last fall’s rye harvest, where he wished he had kept more acres. We dig into what stood out about that crop — from winter survivability to spring vigor and overall crop resilience.

Advice from a Farmer & Agronomist
To wrap things up, Brad offers practical, farmer-to-farmer advice for anyone still on the fence about trying hybrid rye. Drawing from both his hands-on experience and years of crop advising, he highlights what to consider when evaluating this crop for your farm.

Whether you’re new to rye or looking to push your yields higher, this episode is packed with field-proven insight and actionable advice.

Tune in now to hear Brad’s full story and why he believes hybrid rye has earned a permanent place in his crop rotation.

...............................

SHOW RESOURCES

Related Hybrid Rye Segments with KWS Seeds:


...............................

Want to Learn More?

KWS Seeds Canada
For more information on KWS Hybrid Rye products, the Cover+ Program, or to find a seed partner near you, contact:

📩 info.canada@kws.com
🌐 https://www.kws.com/ca/en/





Social Media: Facebook / X / Instagram / YouTube

...............................

📤Subscribe & Share:

If you enjoyed this conversation, please subscribe, leave a review, and share this episode with anyone interested in agriculture policy, sustainability, or the future of food.

Sign Up for Impact Farming Alerts:

If you enjoyed this episode, don’t forget to sign up as an Insider so that you are first to know about all-new Impact Farming episodes, Expert Corner Segments, fantastic contests, and new promotions https://www.farmmarketer.com/impact_farming_show/sign-up

...............................

* Disclaimer - As always, this information is not intended to provide business or medical advice. To ensure that your own circumstances have been properly considered and that action is taken based on the latest information available, you should obtain professional advice from qualified business or medical professionals before acting on any of the information in this post.
...............................

The Impact Farming Show

Welcome to Impact Farming, Farm Marketer's video and audio show dedicated to helping Canadian farmers excel in the business of farming. Our goal with this show is to introduce our audience to the people and ideas that are going to make an IMPACT on their farming operation. 

Show Host - Tracy Brunet
CEO of Farm Marketer 

Tracy and her husband are cattle ranchers in South East, Manitoba. As host of the show, primary producer and agvocate, Tracy is passionate about helping farmers succeed in the business of farming. 

In each episode, Tracy chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas. 

Connect with Tracy Brunet - Twitter / Facebook / Instagram / Linked in

.....................

Sign up to stay connected with  Impact Farming   First Name * Last Name * Province/State * Please select one Alberta British Columbia Manitoba New Brunswick Newfoundland Nova Scotia Ontario Prince Edward Island Quebec Saskatchewan Northwest Territories Nunavut Yukon Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming Email * Phone *   Profession * Please select one Farmer Agriculture Professional Real Estate Agent Other If you stated that you are a farmer, please share with us the type of farm, acres, and head/units.  Farm Type Please select one Grain/Oilseeds Beef Dairy Feathers Hog Acres Please select one 0 to 499 acres 500 to 999 acres 1000 to 1499 acres 1500 acres + Head (Beef & Dairy) Please select one 0 to 99 head 100 to 199 head 200 to 249 head 250 head + Units (Feathers & Hog) Please select one 0 to 999 units 1000 to 4999 units 5000 units +   From time to time, Impact Farming and Farm Marketer will run giveaways and contests for our subscribers. Please complete the fields below to be entered into our contests and promotions.  Gender * Please Select Male Female Other Shirt Size * Please Select XS S M L XL XXL XXXL Prefer not to say Age *   Consent: Yes, I consent to updates from Farm Marketer and Impact Farming *   Sign Up   Farm Marketer / Unit E - 98 Brandt Street / Steinbach, MB By submitting this form, you're granting; Farm Marketer (www.farmmarketer.com) permission to email you. You can revoke permission to mail to your email address at any time using the Unsubscribe link that is found at the bottom of every email. We take your privacy very seriously.