Canadian Farmland Values & the Agriculture Economic Outlook with JP Gervais
Wednesday, April 8, 2026
Reference: Impact Farming
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Canadian Farmland Values & the Agriculture Economic Outlook with JP Gervais
Farmland continues to be one of the most important and closely watched assets in Canadian agriculture.
In this episode of The Impact Farming Show, Tracy sits down with J.P. Gervais, Executive Vice President of Ag Production and Chief Economist at Farm Credit Canada, to discuss the 2025 FCC Canadian Farmland Values Report and the current economic outlook for Canadian agriculture.
They break down farmland value trends across Canada, discuss what’s driving land demand, and explore how economic pressures such as interest rates, fertilizer prices, fuel costs, and global uncertainty may shape the road ahead for farmers.
In This Episode
- What the FCC Canadian Farmland Values Report is and why it matters to farmers
- Key findings from the 2025 farmland values report
- Regional differences across Canada, including farmland trends in BC and Manitoba
- What FCC is seeing in farmland transactions and demand heading into 2026
- Cropland vs. pastureland demand and the influence of strong cattle markets
- Whether farmland values are expected to continue increasing
- The broader economic outlook for Canadian agriculture
- Global factors impacting agriculture including war, fuel prices, and fertilizer costs
- Interest Rates 101 for farmers and what producers should understand moving forward
- Interest rate expectations for 2026 and beyond
- Final insights for Canadian farmers navigating land purchases and financial decisions
Timestamps
[0:00] – Welcome to the episode and guest introduction[2:05] – What the FCC Canadian Farmland Values Report is and what it measures
[4:00] – Overview of the 2025 farmland values results
[5:45] – Surprising trends in the report
[10:30] – Farmland as an investment – a market all of its own?
[13:12] – BC decreases and Manitoba increases
[16:30] – Cropland vs pastureland demand and the cattle market
[20:45] – Global economic pressures impacting farmers pre-war
[22:32] – Current economic outlook for Canadian agriculture
[26:24] – Interest rate outlook for 2026 and beyond
[31:30] – Variable versus fixed interest rates – what does a person do?
[33:20] – Interest Rates 101 for farmers – economy, inflation, interest rates, and wild cards
[35:00] – Final advice for Canadian farmers and how to access the FCC Canadian Farmland Values Report
Listen to the full episode for practical insights on farmland values, land demand, and the economic outlook — and discover what farmers like you need to know to make informed decisions in 2026 and beyond.
💡 Don’t forget to subscribe to The Impact Farming Show so you never miss an episode packed with expert advice and real-world insights for Canadian farmers.
Thanks for tuning in,
Tracy Brunet
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🔗RESOURCES:

FCC Canadian Farmland Values Report
Check out the latest report from Farm Credit Canada:
https://www.fcc-fac.ca/en/knowledge/economics/farmland-values-report
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Thank You to our Show Sponsor
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About the Guest:
J.P. Gervais
Vice-President and Chief Economist
Prior to joining FCC in 2010, J.P. was a professor of agricultural economics at North Carolina State University and Laval University. He’s also a past president of the Canadian Agricultural Economics Society (CAES). J.P. earned his Ph.D. in economics from Iowa State University in 1999.
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* Disclaimer - As always, this information is not intended to provide business or medical advice. To ensure that your own circumstances have been properly considered and that action is taken based on the latest information available, you should obtain professional advice from qualified business or medical professionals before acting on any of the information in this post.
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The Impact Farming Show
Welcome to Impact Farming, Farm Marketer's video and audio show dedicated to helping Canadian farmers excel in the business of farming. Our goal with this show is to introduce our audience to the people and ideas that are going to make an IMPACT on their farming operation.
Show Host - Tracy Brunet
CEO of Farm Marketer
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Tracy and her husband are cattle ranchers in South East, Manitoba. As host of the show, primary producer and agvocate, Tracy is passionate about helping farmers succeed in the business of farming.
In each episode, Tracy chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas.
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