IF 95: Cattle Markets & COVID19 w/Sandy Russell



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IF 95: Cattle Markets & COVID19 w/Sandy Russell

In this week’s episode, “Cattle Markets & COVID” Tracy speaks with Sandy Russell, a partner in Spring Creek Land & Cattle Consulting.

Are you a cattle producer? If so, you will not want to miss this episode where Tracy and Sandy sit down a few months into COVID19 to chat about how the year started, how COVID has impacted the markets, and what producers can expect moving forward. “It always comes down to supply and demand,” Sandy says. With COVID, we have seen a massive surge in beef sales as beef was flying off the shelves. What demand looks like on the other side of this is the big question. Will people go back to the same patterns as before? This will impact our markets and the demand for our beef.

In addition to discussing supply and demand, they delve deeper into the market volatility that COVID has caused. Sandy expresses her concern for the fall of 2020, and she brings it home to the producer in a discussion about the urgent need for producers to create options for their marketing strategies and their business. She shares some great suggestions and best management practices for our audience.

Would you like to set your farming operation up to weather these storms? That should be every producer’s goal, and Sandy shares practical and actionable ideas to help you achieve this in tomorrow's episode.

* Please note that this episode was recorded on May 22, 2020. At one or two points of the interview Tracy and Sandy are discussing particular situations that were happening at that moment.

* Disclaimer - As always, this information is not intended to provide business or medical advice. To ensure that your own circumstances have been properly considered and that action is taken based on the latest information available, you should obtain professional advice from qualified business or medical professionals before acting on any of the information in this post.

Thank You To Our Show Sponsor 

Here at The Impact Farming Show, our goal is to bring our audience the people and ideas that will IMPACT their farming operation. We couldn't do it without the continued support of our sponsors that are committed to supporting our show and our shared vision of helping farmers succeed.

Please take a moment to check out this week's show sponsor:

Nachurs Alpine Solutions®

For over 70 years, Nachurs Alpine Solutions® has been the industry leader in NPK liquid fertilizer technology. We are proud to continue that tradition by introducing a new potassium-based fertilizer technology that is unique to both the ALPINE brand as well as the agriculture industry in general, and that is K-Tech ™


Show Guest

Sandy Russell
Spring Creek Land & Cattle Consulting

Spring Creek Land & Cattle Consulting Inc. was launched in 2003 with a strong desire to continue providing service to the agriculture industry while also maintaining our foundation in production-based agriculture. Janice and Chad Bruynooghe took their skills and combined years of expertise home to the ranch to accomplish this, with a focus on providing superior association, research and project management services to the forage and cattle sectors.

In 2008, Sandy Russell recognized the potential for new opportunities, leaving public service to become a partner in the company. With her, she brought over 10 years experience in economic, market and policy analysis within the beef industry.

Spring Creek operates 'from the home ranch' near Outlook, Saskatchewan allowing us to be active in and maintain close-ties to the industry we serve while being 35 miles from one of agriculture's major centres for business.

The foundation of Spring Creek's success is built on generational roots in agriculture and our strong belief in the potential for our industry to be our children's future.

Connect with Sandy - Website


The Impact Farming Show

Welcome to Impact Farming, Farm Marketer's video and audio show dedicated to helping Canadian farmers excel in the business of farming. Our goal with this show is to introduce our audience to the people and ideas that are going to make an IMPACT on their farming operation. 

Show Host - Tracy Brunet
CEO of Farm Marketer 

Tracy and her husband are cattle ranchers in South East, Manitoba. As host of the show, primary producer and agvocate, Tracy is passionate about helping farmers succeed in the business of farming. 

In each episode, Tracy chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas. 

Connect with Tracy Brunet - TwitterFacebookInstagramLinked in



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