Back to News

The Casual Cattle Conversations Podcast: Why Ranchers Should Pay Attention to the Organ Meat Trend

Reference: Podcast Corner

Why Ranchers Should Pay Attention to the Organ Meat Trend

January 13, 2025 |  Written By Shaye Koester


Health trends are constantly evolving and in the past, they haven’t always been beneficial to ranchers. However, there is a new trend that helps ranchers market more carcass products and promotes beef as a whole. That trend is eating the whole animal, especially organ meats.

James Barry is a professional chef and the founder of PLUCK – a company that helps consumers reap the health benefits of consuming organ meats simply and tastefully with their food seasoning. He has been consuming organ meats for years but just recently tapped into this health market....







Click Here to listen to Shaye's Podcast









  Casual Cattle Conversations: Catch all the conversations here.