Pioneer Mindset: The Most Overlooked Metric on Your Farm

Last week I traded one hour of my time for $7,900. Not from some big investment or a lucky break but just by showing up to my annual farm insurance renewal meeting and being willing to ask a few questions.

In this episode, I talk about return on time (ROT) and why it might be the most overlooked metric in your operation. We grind through long days, early mornings, and late nights, but most of us have never stopped to ask: what is my time actually worth? And more importantly, am I spending it on the things that matter most?

I share a few examples from our own operation, including signing up for an NRCS program and the decision we made to sell our cow herd, and how return on time played into both of those. I also get honest about the fact that I'm still very much in the middle of figuring this out myself.

This episode isn't about optimizing every minute. It's about being more intentional with the hours you have and remembering that not every return shows up in your bank account.

Key takeaways:

• Track Your Time
• Prioritize Your Tasks
• Plan Your Day
• Delegate to Protect Your Operation
• Schedule Quiet Time, It's More Valuable Than You Think

  Click Here to Listen to This Episode








Welcome to Pioneer Mindset! A podcast for rural ag business owners who want to challenge their mindset and address the discomfort in their business and personal lives by finding clarity resulting in bold conviction. Your host, Garrett Ruskamp, is a 5th generation farmer, husband and father from rural Nebraska. In the last 10 years of farming, he has experienced many challenges that business owners face on a day to day basis that stem from disorganization and being financially unaware. He understands the weight of uncertainty that comes from operating in a state of mind triggered by these struggles. Join Garrett as he shares his journey of the struggles he's faced in agriculture as a farmer and family man. He will dive into honest conversations to tackle the mindsets surrounding these issues, that will ultimately help you gain control leading to a profitable and sustainable business.

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