The importance of trade promotion management (TPM) in an SAP S/4HANA upgrade
Friday, September 19, 2025
Reference: Telus Agriculture

Many organizations, when faced with an SAP upgrade, initially focus on core SAP functionalities like master data, pricing procedures, and financial allocations. While these are undoubtedly crucial, it's easy to overlook how deeply intertwined trade promotion management (TPM) is with these areas. Failing to provide early input on master data structures or General Ledger (GL) allocations can lead to missed opportunities for optimizing your trade promotion management tool, potentially impacting its efficiency and effectiveness in the new S/4HANA environment.
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