The Case Against Building It All In-House

In agribusiness, building custom tech in-house used to feel like a smart move. Today, it’s holding teams back.

As the ag tech landscape grows more complex, many companies are discovering the hidden cost of trying to own and operate everything themselves. Internal builds stretch resources, slow down decision-making, and require specialized talent that’s expensive to hire and impossible to retain.

The businesses pulling ahead aren’t doing more themselves—they’re doing less of the wrong things.