Farm Family Harmony Podcast: How to Help Farm Dad & Mom Find New Purpose

Episode 71: How to Help Farm Dad & Mom Find New Purpose

In this episode, I sit down with Dr. Ken Keis, president of CRG Consulting Group, a leadership expert and longtime friend, for an honest conversation about helping farm parents find purpose beyond the farm and why understanding yourself is essential to a successful transition.

Drawing on decades of experience working with families, leaders, and organizations, Ken shares how personality, values, and purpose shape how we communicate, make decisions, and navigate change. Together, we explore why so many farm transitions stall, the importance of having difficult conversations before a crisis, and how changing roles doesn’t mean losing your identity.

We discuss discovering your purpose beyond the farm, understanding different personality styles and values, creating a healthier family culture, and why transition planning should happen while everyone is healthy and able to make decisions together.

If you or someone you know is struggling with letting go, finding purpose after farming, or navigating the next chapter of your family’s journey, this episode is for you.

“The farm or your business is your identity. And I’m here to say that is not true. It is just an entity. The relationship and the people are the legacy.” – Dr Ken Keis





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