From Farm to Food Brand: Building a Value-Added Business with Derek Dery of Sixteen Grains

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From Farm to Food Brand: Building a Value-Added Business with Derek Dery of Sixteen Grains

What happens when a farmer decides to move beyond producing commodities and starts building a food brand from the crops grown on their own land?

In this episode of The Impact Farming Show, Tracy sits down with Derek Dery, farmer and founder of Sixteen Grains. Derek shares his journey from working in the agriculture industry back to the family farm and how that path led to launching a value-added food business.

Many farmers are exploring diversification and new revenue streams. Derek offers an honest look at what it takes to move from growing crops to creating retail products. From the original idea and naming of the brand to production, marketing, and getting products into customers' hands, this conversation provides practical insights and inspiration for farm families thinking about their own value-added opportunities.

Conversation Highlights

• Derek’s journey from working in agriculture industry roles back to the family farm

• How the idea for Sixteen Grains first took shape

• The meaning and story behind the name Sixteen Grains

• Turning farm grown crops into consumer food products

• What it really takes to move from farming into food production and retail

• Marketing a farm based food brand and connecting with customers

• The biggest challenges of launching a value added business

• The most rewarding moments along the journey

• Advice for farmers considering diversification or value added products

If you enjoyed this conversation, make sure to subscribe to The Impact Farming Show so you never miss an episode. We bring you real conversations with farmers, industry leaders, and innovators who are shaping the future of agriculture.

If this episode sparked ideas for your own farm business, share it with a fellow farmer or family member who is exploring diversification or value-added opportunities.

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🔗SHOW RESOURCES:



Learn more about Sixteen Grains: 🌐https://www.sixteengrains.ca

Follow Sixteen Grains on social media for product updates and farm stories.
Facebook: https://www.facebook.com/sixteengrains/
Instagram: https://www.instagram.com/sixteengrains/

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Thank You to our Show Sponsor

Here at The Impact Farming Show, our goal is to bring our audience the people and ideas that will IMPACT their farming operation. We couldn't do it without the continued support of our sponsors that are committed to supporting our show and our shared vision of helping farmers succeed.
Please take a moment to check out this week's show sponsor: KWS Seeds Canada
Seeding the future – since 1856


Learn more about KWS Seeds Canada:
Website: www.kws.com/ca/en/
Social Media: Facebook / X / Instagram / YouTube

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* Disclaimer - As always, this information is not intended to provide business or medical advice. To ensure that your own circumstances have been properly considered and that action is taken based on the latest information available, you should obtain professional advice from qualified business or medical professionals before acting on any of the information in this post.
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The Impact Farming Show

Welcome to Impact Farming, Farm Marketer's video and audio show dedicated to helping Canadian farmers excel in the business of farming. Our goal with this show is to introduce our audience to the people and ideas that are going to make an IMPACT on their farming operation.

Show Host - Tracy Brunet
CEO of Farm Marketer

Tracy and her husband are cattle ranchers in South East, Manitoba. As host of the show, primary producer and agvocate, Tracy is passionate about helping farmers succeed in the business of farming.

In each episode, Tracy chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas.

Connect with Tracy Brunet - Twitter / Facebook / Instagram / Linked in

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