Atlantic Beef Products, based in Borden-Carleton, P.E.I., is hoping that a new supply deal with Eataly in Toronto will catch the attention of other high-end grocery retailers in the country.
Eataly, which specializes in premium Italian food, opened in Toronto in November, its first location in Canada. While most of its products come from Italy, Atlantic Beef Products is one of two main Canadian suppliers of beef to the store.
Atlantic Beef Products president Russ Mallard said the supply deal is an excellent fit for his company. It's a relatively small beef processor, making up about one per cent of the Canadian market, so it can't supply a large retailer. But that small size can be an advantage for niche retailers... Read More